The Chelsea in bloom is a top class alternative flower show, which is celebrating its 10th anniversary this year. This event happens at the same time as the Chelsea flower show and due to its proximity to the main venue it sometimes gets overlooked by crowds rushing to see its competitor. To be honest, I made this mistake a couple of times myself.
In order to fully experience this event, you will need time and comfortable shoes as a bit of walking will be on the menu. There is so much to see, as this year’s event is the biggest yet with 40 retailers participating, but as always not all designs are made equal. In this post I will share my favorite ones with you.
The theme this year is ‘Fairy Tales‘, so lets open this book and transfer into the world of dreams, be it a Mad Hatter’s tea party or a Cinderella’s ball.
BONPOINT


FENDI




YVES DELORME



LULU GUINNESS

BROWNS




BRUNELLO CUCINELLI



SMYTHSON


RANDOM



HAMPTONS INTERNATIONAL

CLUB MONACO



LINKS OF LONDON



MARY QUANT

LIZ EARLE

L K BENNETT



THE WHITE COMPANY


KATE SPADE


MOYSES STEVENS



BASIA ZARZYCKA



SARAH CHAPMAN

AGENT PROVOCATEUR

In case if you are planning to have a look for yourself there is a map below, where you will find the main points of attraction and don’t forget to vote for the ‘People’s Choice’ Award by visiting www.chelseainbloom.co.uk before Thursday.
